Being a ‘jack of all trades’ is something many of us try to do when we start our own business. Running a startup often requires you to take on multiple roles at once, even if you have no previous experience in them. For example, as well as founder and CEO, you may also have to be a marketing manager, account manager, and distribution coordinator, plus many more different roles… you get the picture! However, even if it’s working out for you at the moment, you need to bear in mind that it is not always a sustainable way to live or to run your business. Eventually, you run the risk of burning out, and your business going under as a result. No one wants that, especially when you have worked so hard to build your business up from the ground. This is why so many small business owners start outsourcing members of staff and experts who can help keep their business afloat. You may not be ready or have the funds for full time, in house staff, so outsourcing could be the ideal option for you at this stage. Here are a few different areas of your business you may want to consider outsourcing in.
If there’s any area of business that is bound to give you a headache, it’s IT! Unfortunately, starting up your own company doesn’t come with a rulebook of things you need to know about technology, and in any case, it’s far too complicated to learn in one go even if you had the time to! This is why so many entrepreneurs visit websites like www.spectrumwise.com where they can find information on reliable IT support for their local area. A professional IT team can work with your system either in or out of your physical office, and can help you use your system to its full capacity.
There are certain types of marketing that you may be able to keep on top of as the CEO of a small business – social media updating, the odd press release, etc. But, there will come a time where you have a major project on your hands that also needs a big marketing push, and you know in your heart of hearts that you simply can’t handle the two at once. It is at this point that you should consider outsourcing some marketing staff, either freelance or from an agency. This way, you can rest assured that all the marketing will be taken care of while you focus on the business side of things.
As a small business owner, you probably have a hard time remembering what day the bins go out, let alone being able to keep on top of your accounts and outgoings. Hiring an accountant make seem like a waste of money at first, but trust: once you do, you’ll wonder how you ever managed before. An outsourced accountant will be able to run your business account for you and help with any tax queries, and they could even look after your personal account for you too.