Your website has a respectable hit rate. Your social posts tend to resonate well with a healthy amount of likes and shares. People are visiting your site regularly, scrolling deeply and perhaps even building up some shopping carts. By most metrics in 21st-century business, you’re crushing it. There’s just one problem. Your products just aren’t selling as well as they used to. Whether it’s a particular product that’s experiencing a nosedive in consumer uptake or interest is fading across your range, it can be extremely distressing when the target audience doesn’t share the enthusiasm for your products that it used to.
Of course, knowing the cause is the surest step towards determining the solution. With that in mind, here are some reasons why your products aren’t necessarily selling as well as they should…
You’re focusing your marketing efforts on the digital realm alone
Let’s be realistic it’s (nearly) the 2020s and of course digital marketing is an essential concern for business. But if your products aren’t selling it might be due to more than not enough keyword research, too few blog posts or lack of algorithm chasing. Maybe you need to get your products out in the real world. Some products are better marketed in tangible ways. They need to be seen in person, sampled and experienced. Find out where your customers go in your free time. See about setting up a portable hop-up banner display and set about taking ailing products to the people. You may see more enthusiasm than you see online.
Someone else is doing what you do better
While there’s an argument to be made for keeping your eyes on your own work, and focusing on the quality and value you bring to customers, you simply can’t afford to bury your head in the sand when it comes to competitor analysis. If your competitors’ products do the same thing but better, cheaper or more efficiently than yours you may have been losing sales to them for months without realizing.
Always keep an eye on your competitors’ products. Identify ways in which yours are superior but also identify features and functionalities that yours don’t have which can be incorporated and improved upon for future iterations.
The industry or market has moved on
Finally, as much as we may want to believe that the products we create are evergreen, in today’s fast-paced and technologically led landscape, the temporal gap between technological innovation and consumer demand has never been narrower. Every product should be designed with the needs of the consumer in mind. It should help them to solve a problem or make their lives easier in some way. And if changes in technology, culture or consumer behavior mean that the problem no longer exists, the market and industry will inevitably move on.
That’s why it’s so essential to keep an eye on the future and stay abreast of changes in your chosen industry.
Not only could you tie effort and resources into defunct products, your entire business model could become outdated.
As a parent or guardian, hearing that your child has been accused of a crime can be devastating but it is important not to panic. According to the Department of Justice’s Criminal Justice Statistics Center in 2013 more than 54,000 juveniles were arrested for misdemeanor offenses in the state of California alone with a further 31,000 arrested for more serious felony offenses. The juvenile criminal justice system can seem confusing and regardless of the severity of the crime that your child has been accused of you will want to ensure that they receive the best possible representation by a lawyer you trust and may be asking yourself whether you need to hire a specialist juvenile attorney.
What is juvenile delinquency?
If your child has been accused of a crime then you may be hearing a lot of new terms and phrases right now, including the term ‘juvenile delinquency’. Juvenile delinquency is a way to refer to the action of participating in wrongdoing or acting bad behavior by a minor who is aged between the ages of 14 – 18. The age for a minor can vary from state to state and country to country but in general ends at 18 years of age when the individual is then classed and charged as an adult. If you are unsure as to whether your child fits within the juvenile category it’s best to speak to an attorney.
What is the difference between a misdemeanor and a felony?
The crime that your child has been accused of will either be classed as a misdemeanor or a felony depending on its severity. A misdemeanor is a minor offense such as the theft of a low-value item or possession of a small personal quantity of drugs and will often result in fewer penalties which will be less severe. A felony, on the other hand, is a serious offense and includes crimes such as sexual assault, violence, drug dealing, and gang-related activity and can come with far more serious consequences. In some cases, it has also been known for children who have been convicted of serious felonies to have been tried as an adult which can then incur much more severe adult penalties.
What is the difference between facing trial as a juvenile and an adult?
The crimes committed by juveniles and those committed by adults may be classified in very similar ways but the way in which their case is handled, and the sentences that the accused may face if found guilty, are often very different. In adult cases, the accused is convicted by a jury and may receive bail, whereas in juvenile cases there isn’t a jury trial and instead the case is heard by a commissioner or judge who then hands down their ruling. Juveniles are also not able to take bail, although in certain circumstances they may be released to their parents or guardians instead.
What penalties can juveniles face?
When deciding their sentencing the judge or commissioner in charge of your child’s case will take into consideration the background of your child, the nature of their offense and whether they have been in trouble with the law before. Individuals for which this is their first offense often receive far less stringent penalties in the hope that they will not repeat their behavior. For repeat offenders or those who have conducted more serious crimes, the judge or commissioner must think more carefully about their sentencing and they may hand down far stricter repercussions.
The penalties that juveniles can face if convicted vary from state to state, however, the goal of any juvenile justice system is rehabilitation. Rehabilitation can be achieved in a number of different ways such as through treatment programs, detention centers, and youth facilities, however many young offenders are offered informal or formal probation instead and will undergo community supervision at home.
Should you hire a specialist juvenile lawyer?
Regardless of the severity of the crime that your child has been accused of you will want to speak to a defense attorney who can guide you through the justice process and ensure that you receive the best possible outcome. Although many adult lawyers do take juvenile cases you also have the option to use a specialist juvenile lawyer who is experienced in representing minors. Juvenile lawyers are experts in dealing with juvenile delinquency cases and can help to offer guidance and comfort to both yourselves and your child as you undergo the legal process. Your decision to hire a specialist juvenile lawyer is entirely up to you and maybe influenced by factors such as your financial situation and the severity of the accusation against your child, whichever lawyer you choose, at the end of the day what matters most is that you find someone that will fight for you and defend your child rigorously,
Being and salesperson is a hard job. It is one of the most demanding parts of the business and it requires a hell of a lot of patience as well as resilience.
When you are working in this part of a business there are a lot of things to consider. You will need to be able to track product reviews and customer reviews, stay in touch with clients, and perfect your sales pitch. If you’re feeling a bit overwhelmed and stressed trying to sell your products this week, here are some jokes sure to cheer you up.
Always trust a glue salesman. They tend to stick to their word.
The salesman claimed the shoes were made from alligator, but I knew it was a crock.
The telemarketer asked me if I read magazines at all and I replied that I did, periodically.
The bargain store promised a free abacus with every purchase, but I wouldn’t count on it.
I was fired from my job selling amplifiers. I didn’t achieve the sufficient volume of sales.
A guy who used to sell boomerangs is trying for a comeback.
What salesman has the slickest line? A hair grease salesman.
You might be a salesperson if …
You refer to dating as test marketing.
When you bought a new house, you called your fellow alumni and offered to name a room after them, if they’ll help with the down payment.
Your favorite stories begin with, “Bob Jones, VP of marketing, sat at his desk and stared out his window…”
When you give your son his birthday present, you must say that it has an “unprecedented performance.”
When you describe a product as “maintenance-free,” you mean that it is impossible to fix it.
You insist that you do some more market research before you and your spouse produce another child.
I am almost done making a joke about unemployed salespeople, but it still needs some work.
I used to sell Velcro, but I could not stick with it.
Salesman: “This computer will cut your workload by 50 percent.” Office manager: “That’s great! I’ll take two of them.”
The more cordial the buyer’s secretary, the greater the odds that the competition already has the order.
“We are going to have a sales contest this month. The winners will get to enter next month’s contest.”
What does a carpet salesman give his wife for Valentine’s Day? Rugs and kisses!
What do you have to know to be a real estate salesman? Lots.
Energy is what makes the world go round. It powers our computers, cars, homes, and cities. For hundreds of years we have been using different power sources to make our lives easier, and with growing technologies it has become easier and easier for us to access the power we need.
The classic sources of power include burning coal, transporting oil and gas with penthouse tubes for use in plants, and nuclear power plants. Of course, as the world’s reserves of these power sources begin to diminish, we need to look to other sources that can be sustained for a long time.
This is why renewable energy sources such as wind, solar, and hydropower have been so transformative in our world. Today we want to take a look at some of the most interesting facts about these resources and how they will better the world.
1. Solar energy has the capability to power the whole earth for a whole year. The sun’s energy is limitless and we can use solar power every single day to power every part of our lives.
2. 50% of the energy used in the US is through biomass. Wood and paper are both primary sources of this power.
3. Geothermal energy was first used in 1860 to power hotels in Oregon. Hot springs in the area were used to help heat water in rooms. The first geothermal plant was not introduced until 1921.
4. China is the leader for wind power generation globally. There are more than 92000 turbines in China that are capable of powering vast parts of the country.
5. Vindeby Offshore Wind Farm was the first offshore wind farm built in 1991, close to Lolland in Denmark. It was taken down in 2017 due to cost.
6. Solar Impulse 2 was the first plane to be powered entirely by renewable energy and completed its tour in 2015.
7. Hawaii is home to the largest wind turbine in the world, standing at 20 stories.
8. Wind, Solar, Water (hydropower), Biofuel and Geothermal (from the heat under the earth) are the major renewable energy sources worldwide and are continuing to grow.
9. By 2050 the whole world could be solely powered by renewable energy sources.
10. The photoelectric effect was discovered by Alberty Einstein in 1921, and this is the basis of how solar panels work in our world.
11. ‘Green internet’ is an eco-friendly approach adopted by giants such as Google and Apple, and it involves them using renewable energy to power the internet.
12. Geothermal power offers a larger global resource than oil, gas, coal, and uranium combined. By using the heat generated under the surface of the earth, geothermal power is an effective source of power and can be used for many purposes.
13. The European Union (EU) got 17% of its energy from renewable sources in 2016 and this percentage continues to rise as the EU tries to cut carbon emissions.
14. Water is the most common source of renewable power in the world and can meet the needs of over 28 million people.
15. The largest hydropower station in the world is the Three Gorges hydroelectric power plant in Yichang, China.
The engine is one of the most vital – and the most expensive – parts of any vehicle, whether you have a stickshift or an auto such as a 4L60E transmission. Sadly, because it is such an expensive and generally quite a complex piece of machinery, very few of us spend the time needed looking after it and maintaining it. However, the engine needs regular check-ups and maintenance to keep it going and prolong the life of your car. In this article, we look at five important things that you can do to keep an eye on your engine and help to improve its lifespan. Read on to find out more!
The engine’s cooling system maintains its internal temperatures and redirects excess heat out of the engine. It is particularly important to check this if you are planning on going on a long journey – fail to do this, and you risk your car overheating and blowing the head gasket. This is a costly situation that you want to avoid! The cooling system contains four key elements: the radiator, thermostat, water pump, and fan. It also needs to be topped up with coolant.
The most straightforward was of looking after and keeping your engine from overheating is to check that it has the right amount of coolant flowing through the cooling chambers of the engine. It needs to be above the minimum level, but below the maximum to avoid any leakages.
Change the air filters regularly.
Cars need a continuous stream of air to run efficiently. The air mixes with the fuel in the combustion chamber to power your car, so it needs to enter into the vehicle and filter out any impurities. Every so often, check your air filter to make sure it is clean and debris free, remove any leaves and dead bugs and replace if necessary.
Change the oil regularly.
Oil is the blood of the engine, so you need to make sure that it is changed regularly. Engine oil lubricates the essential engine parts, preventing them from overheating and reducing wear and tear. As a general rule of thumb, change the oil every five thousand miles or so, but older cars may need replacing more often than this. Keep an eye on the color of the old oil – if it is black, this may suggest there is an issue with your engine.
Keep an eye on the fuel filters.
The fuel filters play an essential role in making sure that clean fuel is injected into the engine, so keeping them clear and free from debris is critical to prevent impurities from entering the engine and clogging it up. Keep an eye on the fuel filter in the same way that you would the air filter, and change when necessary.
By following these four simple steps, you will give your car a chance of lasting a little bit longer and not face an enormous repair bill for something that could easily be prevented.